Bio of SHERER, George J. (b.1860), Hennepin Co., MN
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EXTRACTED FROM: History of Minneapolis, Gateway to the Northwest; 
Chicago-Minneapolis, The S J Clarke Publishing Co, 1923; Edited by: Rev. 
Marion Daniel Shutter, D.D., LL.D.; Volume I - Shutter (Historical); 
volume II - Biographical; volume III - Biographical

Vol II, pg 510-513
GEORGE J. SHERER
George J. Sherer is prominent in the business circles of Minneapolis as vice
presi­dent of the Thomas Cusack Company. He was born in La Crosse, Wisconsin, on
the 9th of July, 1860, a son of Quido and Josephine (Hope) Sherer, natives of
Switzerland and Germany, respectively. They came to America in 1848 and located
first in New York and later in Chicago. Subsequently they removed to La Crosse,
Wisconsin, where the father engaged in the manufacture of carriages until his
demise in 1892. He achieved substantial success in life and was held in high
esteem by all who knew him.
In the acquirement of his early education George J. Sherer attended the public
and private schools of La Crosse and subsequently enrolled in the Curtis
Business College in Minneapolis. He started out into the business world at an
early age and at the age of fourteen conducted a grocery store in Clinton, Iowa,
for two years. He then engaged in the sign painting business until 1878, when he
came to Minneapolis and accepted a posi­tion as master car painter for the
Minneapolis & St. Louis Railroad Company. He held that position until 1884, at
which time he engaged in the sign and advertising business on his own account.
In 1898 he organized the Northern Display Advertising Company and in 1916
consolidated with the Thomas Cusack Company. He then became vice presi­dent of
the Thomas Cusack Company, which is the largest organization of its kind in the
world. During the World war this company did over four hundred thousand dollar?
worth of advertising work in the interest of the Liberty Loan and Red Cross
drives for the government, accepting no remuneration. Aside from his connection
with the Thomas Cusack Company, Mr. Sherer is a director in the Midland National
Bank, which position he has held since its organization; and was vice president
of the Peoples Bank prior to the organization of the Midland National Bank,
which was the outgrowth of a consolida­tion of the Peoples Bank and the
Scandinavian & National City Bank.
Mr. Sherer has been twice married. In 1880, in Minneapolis, Mr. Sherer was
married to Miss Maymee Tracy of Boston, Massachusetts. Her demise occurred in
1899. In 1901, in Minneapolis, occurred the marriage of Mr. Sherer and Mrs. Emma
Glass of Oskaloosa, Iowa.
Mr. Sherer has always voted with the republican party and he maintains an active
interest in party affairs. Fraternally he is identified with the Masons, having
attained the Mystic Shrine by both York and Scottish Rites. He is a life member
of the Benevo­lent Protective Order of Elks and of the Minneapolis Society of
Fine Arts. He is connected with the American Institute of Banking and the
Minneapolis Association and he is likewise identified with the Outdoor
Advertising Association and the Minneapolis Civic and Commerce Association.
Socially he is identified with the Minneapolis Athletic Club, the Interlachen
Country Club and the Superior Golf Club. For recreation Mr. Sherer turns to the
great outdoors and he spends a great deal of his spare time in play­ing golf and
in hunting and fishing. The position of affluence that Mr. Sherer enjoys is the
result of his own intelligently directed efforts, laudable ambition and innate
ability. He was quick to take advantage of every opportunity to advance himself
and the best principles of honesty and integrity have governed him in all
transactions.