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The submitter has given permission to the USGenWeb Archives to store the file permanently for free access. *********************************************************************** OH-FOOTSTEPS-D Digest Volume 99 : Issue 666 Today's Topics: #1 OBIT MARCELINE GEE BEAUCH [MEMCH271@aol.com] #2 OBIT DAVID BEAUCH, TOLEDO OH [MEMCH271@aol.com] #3 Ohio County Courthouse Fires [MMacmurph@aol.com] #4 Stockton, West, Burkhart Advertisi [Mart43tctc@aol.com] #5 Stockton, West, Burkhart Advertisi [Mart43tctc@aol.com] Administrivia: To unsubscribe from OH-FOOTSTEPS-D, send a message to OH-FOOTSTEPS-D-request@rootsweb.com that contains in the body of the message the command unsubscribe and no other text. No subject line is necessary, but if your software requires one, just use unsubscribe in the subject, too. ______________________________ ------------------------------ X-Message: #1 Date: Sat, 11 Sep 1999 12:15:21 EDT From: MEMCH271@aol.com To: OH-FOOTSTEPS-L@rootsweb.com Message-ID: Subject: OBIT MARCELINE GEE BEAUCH Content-Type: text/plain; charset="us-ascii" Content-Transfer-Encoding: 7bit Taken from a Mich. newspaper article. Mrs. MARCELINE GEE BEAUCH was born in Toledo, Ohio, Nov 14, 1866 and died at her home in Whitney township, Nov 23, 1925 at the age of 59 years and 9 days. She was united in marriage to DAVID BEAUCH at Petersburg, Mi, March 20, 1886. To this union were born 11 children, nine of whom with her husband survive her: CLIFFORD & VERNON of Toledo, Ohio; FRED & FLORENCE of Saginaw, Mich; HAZEL of Sylvania, Ohio; CORAL of Wyandotte, Mich; HARVEY of AuGres, Mich; HARRY & CLAYTON at home. She also leaves one stepson, HORACE BEAUCH of New Boston, and 32 grandchildren, three brothers and a sister in Toledo, Ohio. One other stepson, ALBERT BEAUCH, preceded her in death in 1896. Mrs. Beauch had been a member of the Methodist church for 35 years. During the weeks of her illness her faith and trust in her God was a satisfying and sustaining comfort to her. Mrs. Beauch was the type of woman whose going from among us is a distinct community loss. Kindly and cheerful, she made life richer and more worth while. Death came not as a thief to steal away life's treasure, but as a deliverer to ease from pain and to announce the dawn of the eternal day. Loving, faithful, helping wife, tender, understanding mother, cherished trusted friend, we bid you God's speed. Fraternally, Mrs. Beauch was a member of the Twining Rebekah lodge. Funeral services were held Thursday afternoon from Delano Methodist church with interment in Point Lookout cemetery. The Rebekah ladies read their ritual at the cemetary. A precious one from us has gone, A voice we loved is stilled, A place is vacant in our home Which can never be filled; God, in his wisdom, has recalled The boon his love had given And though the body slumbers here The soul is safe in heaven. ______________________________ ------------------------------ X-Message: #2 Date: Sat, 11 Sep 1999 12:33:22 EDT From: MEMCH271@aol.com To: OH-FOOTSTEPS-L@rootsweb.com Message-ID: <99ed187d.250bde52@aol.com> Subject: OBIT DAVID BEAUCH, TOLEDO OH Content-Type: text/plain; charset="us-ascii" Content-Transfer-Encoding: 7bit Taken from the Toledo Times newspaper. DAVID BEAUCH was born in Allen co, Ohio, June 7th, 1860. Departed this life at the home of his son at 507 Sylvania Ave, Toledo, Ohio on March 15th, 1926, living to the age of 65 years, ten months and 15 days. He was united in marriage in 1879 with INEZ YOUNG. To this union were born two sons. The mother and one son, ALBERT, preceded the husband and father in death. He was again united in marriage on March 20, 1886 with MARCELINE GEE. To this union were born 11 children, five daughters and six sons. Two daughters preceded the father. The wife and mother also passed away three months and 20 days previous to the death of Mr. Beauch. He leaves to mourn his loss seven sons and three daughters, HORACE E, of New Boston; CLIFFORD, VERNON, HARRY and CLAYTON of Toledo; FREDERICK of Saginaw; HARVEY L. of AuGres; Mrs. HAZEL LAPOINT of Sylvania, Ohio; Mrs. CORAL GEY of Wyandotte; Mrs. FLORENCE KLEINERT of Saginaw. ______________________________ ------------------------------ X-Message: #3 Date: Sat, 11 Sep 1999 14:10:50 EDT From: MMacmurph@aol.com To: OH-FOOTSTEPS-L@rootsweb.com Message-ID: <26654d2f.250bf52a@aol.com> Subject: Ohio County Courthouse Fires Content-Type: text/plain; charset="us-ascii" Content-Transfer-Encoding: 7bit Adams.........1910 Belmont.......1980 Brown..........1977 Champaign...1948 Columiana....1976 Crawford.......1831 Delaware........1835 Fayette...........1828 Franklin..........1879 Fulton.............before 1860 Gallia..............1981 Hamilton.........1814; 1849; 1884 Henry.............1847 Licking...........1875 Monroe...........1840: 1867 Seneca...........1841 Trumbull..........1895 ______________________________ ------------------------------ X-Message: #4 Date: Sat, 11 Sep 1999 14:56:10 EDT From: Mart43tctc@aol.com To: OH-FOOTSTEPS-L@rootsweb.com Message-ID: <513d48b7.250bffca@aol.com> Subject: Stockton, West, Burkhart Advertising Agency - 4 Content-Type: text/plain; charset="us-ascii" Content-Transfer-Encoding: 7bit The History of Stockton West Burkhart, Inc. Advertising Agency - Cincinnati, Ohio written by C. Thomas Martin 1982 The Cincinnati Gas Electric Company - Eric Stockton had just finished a series of Editorial Format ads, refuting political claims that C.G.E. should be municipally owned. The success of these ads was demonstrated at the polls. The public ownership idea failed. With this group of accounts, there was plenty to do and the creative load fell on Stockton's shoulders. He engaged Thomas Martin to produce layouts and art from his own studio on a free-lance basis. Martin had been doing the artwork for Drano and Windex advertisements for Stockton when he was at Jones and they worked well together. For Mechanical Production, Stockton hired a young production manager from J. Walter Thompson in Chicago. West was Stockton's right-hand copy man, especially with radio copy. So for the time being, the art, copy and production departments were under control. Burkhart developed the marketing plans in addition to client contact and internal management. For assistance in contact, Charles H. Butler was hired. Butler, a graduate of the University of Cincinnati was working in the Advertising department of Procter and Gamble. (After several years he left SWB and joined U.S. Shoe. He became Vice President and later a Director). For assistance in Research, John Burgoyne was hired to help with statistical and media analysis. (He left SWB after a few years to start his own Research Co.). Jane Distler was "Lady Friday" for all. In addition to being Bookkeeper, she was General Office Manager, Payroll Clerk and Traffic Manager. Additional people were soon hired to assist her. As the business grew, more and more work was free-lanced out to Martin. His studio was only a block away but it was not the ideal arrangement for either one. Martin was servicing other clients and SWB was requiring almost all of his time. SWB, gaining momentum, offered Martin the position of Art Director with the prospect of being a Division Head. The entrepreneurial concept with its percentage method of remuneration appealed to him. He closed his studio and joined the agency in August, 1937. Soon after, he hired Robert W. Helmich as his assistant. ______________________________ ------------------------------ X-Message: #5 Date: Sat, 11 Sep 1999 14:56:12 EDT From: Mart43tctc@aol.com To: OH-FOOTSTEPS-L@rootsweb.com Message-ID: <952d38dc.250bffcc@aol.com> Subject: Stockton, West, Burkhart Advertising Agency - 5 Content-Type: text/plain; charset="UTF-8" Content-Language: en Content-Transfer-Encoding: 8bit The History of Stockton West Burkhart, Inc. Advertising Agency - Cincinnati, Ohio written by C. Thomas Martin 1982 All worked untiringly as a team in developing the agency, but Burkhart was the administrative leader. He was the planner, convinced that his idea of Division Directors as business owners would be successful. He also produced client marketing plans, and initiated operating procedures for SWB. He was Treasurer and Chief Executive. Stockton devoted his efforts to the creation of advertising and was content to let Burkhart run the show. He was coaching West and Martin in sales producing advertising. Most copy was initially the product of Stockton, but that gradually changed and West became Division Director of Copy. When Martin joined the agency, Stockton transferred the Production Department to him. That made Martin responsible for layout, art and final production. This also made him responsible for estimating costs and justifying the billing to the client. Having successfully conducted a business of his own, he knew the importance of billing and making a profit. He became Division Director of Art & Production. Now that West, Director of Copy and Martin, Director of Art & Production, Stockton devoted more of his time to getting new business. He soon added Felsenbrau Beer, Gibson Wine, Deatsville Distillery, makers of T. W. Samuels and Old Jordan whiskeys. Burkhart added Clark Grave Vault Company and Sperti, makers of Sun Lamps and Bio-Dyne Ointment. In a few short years SWB was not just a new advertising agency, it was now considered by many, the best agency in towna|recognized for its solid marketing plans and for its outstanding creative advertising. More people were added to Burkhart's Contact Division special note must be made here about the hiring of Joseph Nelson, Jr. His father was Vice President and General Manager of the Andrew Jergens Co., a large budget national advertiser. Their advertising agency, Lennon and Mitchell, in New York, had offered Nelson a job. Because Nelson had just graduated from college and had no experience, his father believed his son would gain more experience working for SWB. Burkhart was a personal friend of Nelson Senior and agreed to hire Nelson Jr., as a trainee in contact. Shortly thereafter, several new products Jergens had developed, were marketed through SWB was substantial budgets. This gave Nelson a launching pad that would prove to be an advantage and later a disadvantage to SWB. (more about this later). -------------------------------- End of OH-FOOTSTEPS-D Digest V99 Issue #666 *******************************************